THE START
In 2020, TYLE.SHOP was launched, with the idea of creating a new and unique store that sold different brands than what was otherwise available at the time.
"I always thought there were very few stores and selections for young men here in Bergen, so that's when I got the idea to start my own store. The plan was that I would find brands that were not known in Norway, and then create a new and exciting store. Some of the brands I found and sold were: Vicinity, Wasted Paris, Descending, DonCare, Racer Worldwide, Mar Azul, Outbeat London and Human With Attitude."
Maybe you've heard of some of them before? Some were huge successes and have sold for millions, while others have gone bankrupt. This could have been a really good store, but when I learned to design and make the clothes myself, my plans changed.